Boohoo drives sustainability with its own Pakistan-grown cotton

The business has planted its own crop in Pakistan, which it plans to harvest in the first half of next year, Boohoo chief executive John Lyttle told the Daily Telegraph.Its first crop will yield about 2,000 tons, which will go into Boohoo’s supply chain and be used to create “millions” of garments for its leisurewear and denim ranges, he said. 

The company said the move will allow …

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